SEATTLE, WA (February 8, 2002)

InsuranceOnly has announced the completion of an agreement with iPipeline to provide insurance agencies nationwide access to InsuranceOnly’s exclusive leads and lead management system with iPipeline's back office systems. Patrick Wedeking, CEO for InsuranceOnly, made the announcement.

Under the agreement, InsuranceOnly will provide leads, application requests and a proprietary lead management system called LeadBoss. iPipeline will provide a host of back office tools that allow agencies to quote, sell and facilitate the fulfillment process. Utilizing iPipeline’s “MyAgency” online processing tools, agencies in the national InsuranceOnly network will be able to easily receive, record and respond to customer inquiries for new life insurance and long-term care policies as well as annuities.

“We have the ability to instantly deliver our targeted leads through our LeadBoss system to our member agencies who will now be able to easily manage the leads, make the sale, process the business and track the results without ever touching a piece of paper,” said Wedeking. “We are excited about offering agencies across the country a fully automated system to identify, contact, sell, track and service customers – all in one place. The result is a ‘one-stop shop’ for conducting the entire sales process from lead generation to policy execution.”

Through its online Web resources such as www.InsuranceOnly.com, www.TermOnly.com and www.AnnuityOnly.com, InsuranceOnly generates more than ten thousand qualified leads and application requests for new insurance policies each month. InsuranceOnly then distributes the referrals to member agencies and call centers nationwide based upon customer information including geography, policy type, coverage levels and underwriter preferences.

“Our targeted leads are matched with our member agency criteria to allow us to direct the inquiries we generate through our Web sites to the agencies and call centers across the country that can best meet their needs,” commented Wedeking. “This agreement greatly simplifies and improves the process by which our member agencies receive, track and respond to our customers.”

About iPipeline

Internet Pipeline (iPipeline) was founded in July 1995 and is located in Exton , Pennsylvania . iPipeline is a rapidly growing e-business company targeting the insurance industry. The company’s b2b exchange platform delivers web-based, back office tools to agents, brokers & financial service professionals which enable them to market, sell and process insurance products.

For more information visit www.ipipeline.com and www.MyAgency.net.

About InsuranceOnly

Founded in Seattle , Washington in 1998, InsuranceOnly is America 's online insurance resource. With offices in the Seattle and Denver, the company provides consumers with information about insurance and access to products. For insurance professionals the company offers targeted leads, technology to help in the selling process and top-level contracts. For more information visit www.InsuranceOnly.com and www.OnlyFinancialGroup.com .